Ramon Ariel De Los Santos
Creative Director / Educator / Copywriter
︎
Ramon Ariel
De Los Santos
Creative Director /
Educator /
Copywriter /
Frito Lay
Timberland
Mirror Surprise
REI #OptOutside
REI Membership
Zoolander 2
Saved By The Scan
MLB All Star Week
BFresh
Dicks Sporting Goods
Doug The Pug
Planet Fitness
Wendy’s
Dunkin
DSG Hell Week
Barilla Pasta
NY Organ Donor
About
︎
TV
Client: Barilla Pasta
Role: Copywriter
Agency: Y&R NY
The Brief for this commercial was that Barilla pasta will always cook “al dente” no matter what. So to get the message across we decided to highlight that bad pasta can ruin the perfect night.